During trade show season lots of companies use branded shopping bags. We made one with a Hong Kong skyline and this became the most visible trade show bag in Hong Kong (HKTDC Gift Fair) due to its reflective sides. Add on Hang Tags were not a legal requirement, but an optional extra to reinforce branding.
In business, hang tags are a very important promotional element. Aside from showing the price of products, there are many benefits to using them. Hang tags do more than just introduce your brand to your customers. Here’s why:
Importance of Hang Tags on Branded Shopping Bags
- Convey Message: Opel‘s hang tag includes the message “Opel est heureux de vous voir. Ç’est pour cette raison – et pour votre sécurité – que ce sac est reflechissant et reutilisable” (Opel is happy to see you. And for this reason, and your safety, this bag reflective and reusable.) In essence, it’s an excellent platform to express your gratitude to your customers for supporting your brand. Happy to see you also ties in with the safety message – Pedestrians are visible….
- Works as a Business Card: Hang tags can also be used as your business card. For instance, The ODM Group and Mindpsarkz, in partnership with Safedome, have used reflective bags as giveaways at a trade show and utilized the hang tag as a business card. Attendees can find their contact information on the label, which is a smart and quick way to build connections with potential clients and customers.
- Explains Product Specifications: These special labels are no ordinary piece of paper attached to shopping bags. Usually, information such as manufacturer, care instructions, as well as the location where the product is made are printed on the tag. Marketing managers can use the tag to inform customers that the bags are made from 100% recyclable materials, highlighting the fact that they are a company that cares for the environment and the welfare of the people.
Tips on Using Hang Tags with Reflective Branded Shopping Bags
Here are some tips to maximize the potential of patented reflective bags for your promotions through your hang tags:
- Highlight the Safety Benefits: Dark winter nights can be very dangerous for pedestrians and motorists. Grocery bags with reflective piping can make them visible to oncoming cars. And marketing managers can make people realize the safety benefits of reflective bags through their hang tags.
- Promote Sustainability: Patented reflective shopping bags are made from PP fabric, which is 100% recyclable yet durable.
- Send a Message: Woven and non-woven bags are all about sustainability and road safety. Different organizations and business establishments can use this bag to promote their brand and advocacy. To reinforce their message, they can write a short introduction in their hang tags.
- Talk About the Design: Shopping bags can either be woven or non-woven. Woven is more flexible and tough than non woven, but the latter is the bag of choice for arts and crafts. Reflective bags can also be customized. For example, we now have Halloween pumpkin bags with reflective sides and coloring shopping bags for kids.
When used together, branded shopping bags and hang tags can get your message across effectively. They provide lots of room for creativity and offer invaluable marketing benefits.
If you are interested in branded shopping bags with reflective piping, contact us today. We are a company dedicated to creating a safer and cleaner environment with reflective shopping bags.